In my last blog on this topic, I raised the following question. What other executive position provides services to every other aspect of the business and what are the implications of this unique role? Generally speaking from my experience the only other functions whose primary role is to service other areas of the business are the “staff” functions. These include human resources, public relations, and to some degree, finance. The “line” functions including marketing, sales and operations are customers of these staff services and rarely if ever have an internal services role. They are totally focused on servicing the firms’ customers and creating and delivering high value products and services.
What makes IT unique is the intensity of the services it provides to the organization. Some examples;
• Are the organizations desktop, laptop and more recently mobile devices working properly and being properly maintained? Are the users properly trained? Are these devices secured?
• Is the firms networks, both voice and data, meeting the organizations requirements and properly secured?
• Are the organizations primary applications working properly and being adequately maintained? Are these applications technologically obsolete and need to be upgraded or replaced?
• Is the organizations data safe, secure and properly structured to meet the organization’s needs? Is the organization taking maximum advantage of data management and discovery tools?
• Is the organization Internet presence meeting its needs?
• Etc…, etc…, etc… and the list goes on.
The point is, unless these and other basic services provided by IT are “buttoned up”, there is likely to be little chance to become a strategic partner with the line executives. This means that the CIO must first assure that his/her department is delivering its services in a high quality and reliable fashion and seen as meeting or exceeding the expectations of the organization. Depending on the situation you face, this requirement of the CIO can take a significant amount of time.
So what is the solution to this dilemma, the desire to focus on the strategic business needs of the organization and the basic responsibility to assure that all IT services are being effectively and efficiently delivered? I think the starting point is to assure that your direct reports have the requisite skills to provide top quality IT services and to do this is in a way that reflects a high level of customer service. As the CIO, you need to communicate to your C-level peers that you understand these responsibilities of your position and make sure they know who specifically within your organization is responsible and accountable for the provision of these services. You also need to listen to and understand your peers’ views on the quality and level of service that IT is providing.
Having set the proper level of expectations on basic IT services, the CIO needs to sell their C-Level peers on the potential opportunities to apply technology to increase revenues, reduce costs and lower asset investments that collectively increase the profits and returns of the business. There are many ways to accomplish this but one of the best is to demonstrate your understanding of the business and where these opportunities exist.
One approach to getting there is to create a small group of analyst that have strong business and IT backgrounds and imbed them in the line organizations. These analysts should study all of the organization’s processes and identify where IT investments can have a significant impact and build the business cases that justify these investments. They should perform this role on a collaborative basis and in partnership with the line organization.
Dealing with this dilemma in the CIO’s role between tactical requirements and strategic focus is a challenge. It must be addressed head on and in a way that assures that IT has the opportunity and capability to be a strategic partner with C-Level peers.
William A. Crowell
LinkedIn: Bill Crowell
My Blog: https://bcrowell.wordpress.com/